Breast Cancer | Jessica Jones | New York | Melissa Etheridge

Leave it to Hard Rock International to put the fun in fund-raiser. By Jessica Jones

It’san age-old dilemma: Should you do what’s fun or what’s right?Thankfully, Hard Rock International and the Breast Cancer ResearchFoundation are making the choice easier, pairing entertainment with aworthy cause. All next month, select Hard Rock locations across theglobe will be celebrating “Pinktober” with special concert events andPinktober merchandise designed to raise money for breast-cancerresearch. Launch events in New York and L.A. will kick off themonthlong celebration, with a guest appearance from Melissa Etheridge-- herself a breast cancer survivor and a strong supporter of theprogram. New merchandise is available to commemorate the occasion. Thisyear’s performers include Taylor Dane, Anna Nalick, and the Donnas. Aportion of all merchandise and ticket sales will go to the cause. Forprices and information, and to see this year’s concert lineup, checkout www.hardrock.com.