CBS's
The Early Show fell long ago and
might never get up, but for a while,
ABC's
Good
Morning America appeared within striking distance of
Today. Shortly before Couric left, GMA had
closed the viewership gap, with fewer than half a million
separating them. With hippie mother hen Meredith Vieira now
settling in with her passive-aggressive cohost Matt Lauer,
Today has since regained its morale and
reclaimed its momentum, even though their lead hovers within the
700,000-viewer ballpark, according to Nielsen Media Research.
Today has been on top so long that having
to fend off
GMA is something of an
indignity, which is interesting, considering that GMA is actually
the better show. It has been for a while, but never more so than
lately, since the exclusion of Charles Gibson, who sitting or
standing or talking beside cohosts Diane Sawyer and Robin Roberts
often looked like one of those goofy-looking cardboard cutouts.
With Gibson off saving us all on ABC's
World News
Tonight, Sawyer and Roberts (the former sportscaster from
ESPN) have become television's most delicious tandem since Alice
and Ralph Kramden.
Entertainment and information don't drive morning television;
comfort and reassurance do. A host's tone has to be firm and
precise, soothing and chummy. He or she must demonstrate a lovely
gentleness and a genuine curiosity about darn near everything, from
wildfires engulfing Malibu homes to
Britney Spears's divorce - it
is, to say the least, the toughest job in television news. It's the
one place you have to be yourself and expect millions of people to
like you.