CNN News Group | Jon Klein | cameraman | Cooper
The World Is (still) Watching
by
Tracy StatonCNN News Group changed the face of
news. But that was 25 years ago. What do they have planned
for the next quarter-century?
Anderson Cooper is talking about
Sri Lanka. Soon after the
tsunami hit in December, he jetted to the island and started
sending news reports back home, video from his cameraman augmented
by footage the CNN anchor shot with his hand-held digicam. "We were
at this one village," Cooper recalls, "and my cameraman was off
shooting something when a kid came up to me and started talking. So
I followed him around with my camera. He went to the ocean, threw
some stones at the sea, and talked about how his family had been
wiped out. Those images led off the story. That little boy became
the voice of that piece."
Cooper admits the quality of his video wasn't good, but he thinks
its very shakiness lent an authenticity to his reporting that a
slicker presentation would have lacked. It also conveyed an
immediacy that Cooper embraces. "I want to strip away the wall
between the viewer and the subject, take away as much of the
artifice of news as I can, get rid of that
blow-dried/makeup/pretty-hair nature of talking heads on
television," he says. "I want to bring the viewer into that place.
A home camera is a great way to do that. For some of my stand-ups,
I just talk to the home video camera. It's not a well-set-up shot,
not a pretty background, just me talking into a camera. Frankly,
that's more real than anything else I do."
Apparently, Cooper was doing something right, both in his reporting
and in anchoring the news for several hours each night during CNN's
blitz of tsunami coverage. Nightly ratings shot up by 64 percent,
and CNN's
president, Jon Klein, who'd been on the job just less
than a month at the time, was said to be grooming Cooper for a
bigger role. "That's just rumor," Cooper says, but there's no
denying that Klein has doled out high praise for Cooper's
storytelling and authenticity, two things Klein has said are the
keys to his vision for CNN.
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