Internet The | search engines | telemarketer | bank
It’s An Ad, Ad, Ad, Ad World
by
Samuel Greengard
Appliances From your fridge to your faucet,
there's probably a nameplate to remind you of the brand.
Television It's called commercial television for a
reason. And the average 16 to 21 minutes of advertising per hour
doesn't include infomercials, product placements in shows, and ad
bugs and virtual ads superimposed on the screen.
DVDs Besides all the previews, some now treat you
to commercials that you cannot skip.
Product Packaging Cereal, cosmetics, DVDs, toys,
et al, ad infinitum. Open them and ads and coupons drop into your
lap. Just glance at the box and you'll see more ads - it's not just
sweepstakes entries anymore, either.
Radio Stations pump up the volume to the tune of
10 to 20 minutes of advertising per hour.
Computer and the Internet The bold new frontier of
advertising. Banners, pop-ups, spam, featured placements in search
engines, even video streaming while you're trying to read the
morning news.
School Backpacks Companies want your kids, too:
promotions, candy, flyers, and sponsored products.
Mailbox Enough junk mail and fliers to buckle a
burro.
Telephone If it's dinnertime, it's a telemarketer.
While you're on hold, your bank or favorite retailer pipes ads into
your ear.
Magazines and Newspapers All the ads fit
to print.
Dry Cleaning Ads on hangers and the plastic
covering will take you to
the cleaners.
ON THE STREET
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