Mr. Cubicle | mayor | New York City | Tzu | strategist

The Business Of Being Bing

by Melissa Chessher


What would Bing say about your office?
He would love my office. First of all, I have the thing that all great offices have to have, which the mayor of New York City denies his workers - a door. He's Mr. Cubicle. I don't know what I'd do if I didn't have a door. How do you take a nap? About a year ago, I was having a midlife crisis and I decided I wanted my office to be bigger. So I just made it bigger. And now they call it the Bing Wing. I've always been a big fan of large offices, especially in the corner. You know from reading my column that I believe in form over substance every time. I'm all for people appearing better than they really are, and my office is a testament to that. I mean, if Genghis Khan got this office, he would go, "This is a nice office." People who have power have the trappings of power, and very often the trappings are more important than the power. You gotta walk the walk.

I think it's important to the collective readership's fantasy that Bing have a sweet office.
If I don't have a good office, then what's it all about? I think it's a public service that I have such a nice office. I'm willing to sacrifice … nothing actually. I'd rather have a teeny-tiny office in the corner with the cleaning supplies if it had a door than the biggest cubicle in the world.

In a recent column you reminisced about the Japanese Q theory that took over in the '80s, and your current book seeks to debunk Sun Tzu, the Chinese strategist and inspiration for many a management book. Any new trend or something on the horizon you'd like to mock?


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