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ISSUE: November 1, 2009
Articles about NASCAR
Driven
-
5-15-2009
Hulsey Smith’s life plan was crushed on a football field. But now he’s racing into the future.
Article Excerpts:
...National Association for Stock Car Auto Racing (
NASCAR
) by providing transportation services through...
...Series) team also failed to get traction. "
NASCAR
is such a huge monster," Smith says. "I had no...
...While fielding a championship-caliber car in
NASCAR
demands resources in excess of $30 million per...
Racing To Win
-
6-1-2003
NASCAR team owner Joe Gibbs went from winning Super Bowls to capturing racing titles. What's his secret?
Article Excerpts:
...the way. Then he embarked on a second career -
NASCAR
team owner - and captured the Winston Cup, the...
...strategies, you actually run a company as a
NASCAR
team owner. How much of an adjustment was...
... American Way: Do you see rivalries in
NASCAR
as you do in football? For instance, does Home...
Family Style
-
10-1-2009
It’s lonely at the top -- unless you have a virtual clone scaling the heights with you and turning second-tier pro teams into marketing gold mines.
Article Excerpts:
...lug nut for car racing have heard so much about
NASCAR
over the past decade, the answer is Brett...
...500, and mainstream America. The upscaling of
NASCAR
began with Brett’s opening of an office on New...
...companies on the merits of advertising with
NASCAR
quickly bore fruit: He soon signed up Home...
On The Fast Track
-
3-15-2002
After an intense 2001 season, whats NASCAR doing for an encore?
Article Excerpts:
... Three-time
NASCAR
champion Darrell"Jaws" Waltrip takes the...
...takes the wheel for an insider''s lap of
NASCAR
2002 All good sports stories must start with a...
...sports stories must start with a recap. When
NASCAR
roared into its 2001 season at the Daytona 500...
Racing Through Retirement
-
5-1-2004
When Ed Rensi retired as the CEO of McDonald’s USA five years ago, he was only 53 and not nearly ready to quit working. So he teamed up with his brother and built a business around their common love of motor sports. Today, NASCAR’s Team Rensi M...
Article Excerpts:
... around their common love of motor sports. Today,
NASCAR
’s Team Rensi Motorsports is a success,...
...and set out to learn as much as I could.
NASCAR
is one of the most sophisticated marketing...
...Way : Why did you want to get into the
NASCAR
business? Rensi: I’ve always enjoyed...
What To Expect When You're Sponsoring
-
3-1-2005
Some say sports and business are a marriage made in heaven. But their offspring sponsorships of every conceivable kind can be as unpredictable and difficult to manage as real-life kids.
By Chris...
Article Excerpts:
...brings you new consumers." Joyce points to
NASCAR
as one of the most compelling examples of why...
...or borrow some of the loyalty fans feel toward
NASCAR
and its drivers," she says, "if you can attach...
Sports
-
2-1-2002
VICTORY LAP
At 27,
Dale Earnhardt Jr.
is already at the top of his game. Last year, the son of the late, great Intimidator ranked eighth overall in NASCAR Winston Cup points standing, with three first-place finishes. He also b...
Article Excerpts:
Yo-Yo Nation
-
7-1-2009
The second annual International Yo-Yo Open & New York State Yo-Yo Contest describes itself as the world’s largest yo-yo event; over the next two days, organizers expect a crowd of more than 20,000. Yo-yo stars have flown in from the UK, South America, Japan, and Central Europe and are now mingling about the room, eagerly showing each other tricks.
Article Excerpts:
...the walls -- it’s a complete spectacle, like a
NASCAR
event, minus the cars and the racetrack. ...
He’s Not In Pittsburgh Anymore
-
2-1-2005
When former Steelers QB Terry Bradshaw takes a break from his duties as, among other things, a Fox NFL analyst, he retires to a rambling retreat in the Arizona desert outside Phoenix.
Article Excerpts:
...go to his work as co-owner of the Fitz-Bradshaw
NASCAR
team, and 50 are devoted to private speaking...
Espn Takes The Silver
-
9-15-2004
The little sports network that could celebrates 25 years of phenomenal success.
Article Excerpts:
...invest back into the product to keep it viable.
NASCAR
drivers have understood this, investing back in...
Yo-Yo Nation
-
7-15-2009
The second annual International Yo-Yo Open & New York State Yo-Yo Contest describes itself as the world’s largest yo-yo event; over the next two days, organizers expect a crowd of more than 20,000. Yo-yo stars have flown in from the UK, South America, Japan, and Central Europe and are now mingling about the room, eagerly showing each other tricks.
Article Excerpts:
...the walls -- it’s a complete spectacle, like a
NASCAR
event, minus the cars and the racetrack. ...
Major League Money, Major League Issues
-
3-1-2008
For pro athletes, making millions of dollars a year is the easy part. Avoiding a financial strikeout usually requires an assist.
Article Excerpts:
...include about 65 pro athletes —
NASCAR
drivers and pro football players among them...
Road Trip
-
5-15-2008
After 12 years in pinstripes, Joe Torre finds himself 3,000 miles away, in the land of sunshine, palm trees, and Paris Hilton. Will the consummate New Yawker really be able to bleed Dodger blue?
Article Excerpts:
...like a 1972 Dodge Dart fits into modern-day
NASCAR
. Coming off an unrivaled 12-year stint as...
Play Option
-
5-1-2005
Seeking an end to commercials and pint-size playlists, four-million-plus Americans have already embraced satellite radio. You should, too. Here’s a look at your options. — S.S.
SIRIUS
Package:
More than 120 channel...
Article Excerpts:
...Español. Highlights: Direct feed from MLB and
NASCAR
events, plus Starbucks-, MTV-, Roc-a-Fella...
Setting The Odds
-
11-15-2008
An inside look at the Las Vegas sports books — and the men who run them.
Article Excerpts:
...sports, from women’s basketball to
NASCAR
racing. If you follow a particular college team...
...held in Vegas, be it ProRodeo, Supercross, or
NASCAR
. Visitors often like to bet on future events,...
Web Exclusive: Maverick Adventures
-
3-1-2009
When millionaires mix work and pleasure, the result is a high-octane adventure.
Article Excerpts:
...Rocket Racing League. The idea is to promote
NASCAR
-style racing in the air with rocket-powered...
Word Of Mouth
-
1-1-2008
Going to St. Louis? Then ditch the guidebook and follow these famous locals as they show you the city their way.
Article Excerpts:
...Stadium are spectacular." Rusty Wallace
NASCAR
champion "St. Louis has excellent golf...