Double Vision
by Renee BrincksWhen one customer purchases eyeglasses or sunglasses from Warby Parker, two people receive the gift of sight. How? Each time the company sells a pair of vintage-inspired frames with prescription lenses, it donates another pair to someone in need. More than 60,000 pairs of glasses have been distributed in nearly 40 countries since the company’s 2010 launch. Frame styles range from hipster cool to classic chic, and the company’s innovative direct-sales structure keeps prices at just $95 per pair (or $125 for high-index lenses). Customers can shop at showrooms in New York,
San Francisco and
Oklahoma City, stop by temporary pop-up stores across the U.S. or order up to five frames for at-home trial before buying.
www.warbyparker.com
Fall Frame Trends We're Loving
Timeless, with a modern twist. Winston, in Old-Fashioned Fade
Sleek and sophisticated. Miles, in Amber
Pretty playfulness. Mabel sunglasses, in Greystone
Traditional tortoise. Everett sunglasses, in Gimlet Tortoise
Bold brights. Roosevelt, in Bondi Blue
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