As validation of the better model, Interface’s share price has moved from $2 to $20 in four years, even as it has had to dig out of the deepest, longest recession in the industry’s history, a recession it might not have survived without the enormous boost of sustainability on the factory floor and in the marketplace.

Having a sustainable society in the indefinite future depends totally and absolutely on a vast, ethically driven redesign of the industrial system, which will be triggered by an equally vast shift in mind-set — one mind at a time; one organization at a time; one technology at a time; one building, one company, one university curriculum, one community, one region, one industry at a time — until the entire system is in balance with Earth’s natural systems, upon which every living thing utterly depends. Take a look around. What will you do today?