The New News
by Ken Parish Perkins
Thus, Ball State initiated the bold move of offering a
semester-long course that's designed to head down the ambitious
path we all know exists but are hesitant to tread because it looks
so unpaved, so bumpy - so unknown.
INSTEAD OF DELIVERING the news as we have
come to know it, with an anchor introducing a story and then
handing it off to a reporter, an interactive newscast allows the
viewers, or, better stated, the users, to pick and choose the
topics that most interest them, creating a kind of news à la
carte.
What the viewer sees is the typical anchor filling up the screen -
but accompanied on the left, on the right, and at the bottom by
visual links to items such as the day's top story, the national
news, the local news, sports, the weather, stocks, and story
sidebars that are filled with graphics. If you've perused the web,
you have a good idea of what this looks like.
Viewers use a remote control to click on the links and buttons that
are lined up alongside the video of the anchor or reporter. They
also have the ability to return to the main newscast and watch
more, continuing right from where they left off. Even the ticker
along the bottom of the screen can be paused, rewound, and
fast-forwarded; it can also be brought up as a series of blurbs in
order to give a viewer time to see all of them at once.
Like the Internet, this sort of interactive navigation is designed
to give consumers what they want, when they want it. It's also
designed to develop futuristic-media students, who around Ball
State are referred to as hybrids, because they are a sort of bionic
student built from parts of journalism (including journalism
graphics, broadcasting, and telecommunications) and computer
science. They're often on the scene of a story along with the field
reporters from NewsLink Indiana, the university's broadcast news
service and convergence program for which students spend a semester
working full-time on a daily newscast that's aired on public
broadcaster WIPB.
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