That reminds me of a scene from The Apprentice, where someone asked a contestant if they'd rather be feared or liked.
I've always despised bosses who believed it's best to be feared. The ones I like are the ones who do what parents do, which is kind of alternate approval and disapproval so that the love becomes just as important as the fear. I think that's true management. Not being a narcissistic person like Donald Trump. People who really aren't in business think that show is the way business is. But really, business is more like a dysfunctional family, and you can't be fired from your family as much as you might want to. So you have to figure out ways to deal with these people. And that's why boss management is so important. Books to the contrary notwithstanding, you can't really choose your boss. You have to figure out how to solve people, and you have these reservoirs of anger and resentment that help fuel you, but at the same time you have to be very cagey and crafty and think about how you're going to talk to this person tomorrow.

What about your network, CBS? Any corporate strategies to be taken from Survivor?
I'll tell you who was the ultimate management think tank: Richard Hatch. He fit in very nicely with a book I wrote at the time called What Would Machiavelli Do? Richard was really Machiavellian, and he showed all the characteristics of a Machiavellian strategist, which was that he wasn't particularly likable, yet you kind of had to love him for how naked his ambition was.

Literally and figuratively.
Richard's nakedness was sort of similar to Trump's hair. You couldn't really figure out why they were doing it, but it seemed to be working for them.

Speaking of identities, do people at work ask you things like, "Was that guy in your column Joe from sales?"