Bio: Collins focuses on research the way a politician
focuses on votes: with unwavering determination and perseverance.
The former
Stanford University business school professor created
his own management research institute in
Boulder,
Colorado, in
1995, with the idea of tackling complex problems and issues.
Collins was buoyed by the success of Built to Last, which ranks as
one of the most popular business books in history (more than 3.5
million copies sold). The book advanced the concept that a
company's vision and core ideology - not a high-profile CEO or
leading-edge technology - steer it through adversity and
change.
Books:Good to Great (2001),
Building Your
Company's Vision (1996),
Built to Last: Successful Habits of
Visionary Companies (1994),
Beyond Entrepreneurship: Turning
Your Business Into an Enduring Great Company (1992)
Web:www.jimcollins.com
STEPHEN COVEY
Born: 1932
Pedigree: Author; co-vice chairman, FranklinCovey Co.
Education: MBA, Harvard University; multidisciplinary
doctorate, Brigham Young University
Speaking Fee: $65,000+
Shtick: Effective habits and goal-setting lead to successful
lives.
Bio: Covey's first book, The 7 Habits of Highly Effective
People, put him on radar screens. Transcending the business-book
genre, it has sold more than 15 million copies to executives and
consumers alike, and it helped him build a huge consulting machine
that caters to the likes of Sprint, Pfizer,
Wells Fargo, and the
U.S. Navy. Covey is a dynamic speaker who relies on years of
research as the foundation for his philosophy. FranklinCovey
operates a
leadership institute in
Salt Lake City, more than 130
retail stores, and an e-commerce site (selling audio- and
videotapes, binders, books, planners, and software). Although he
caters primarily to the business world, Covey's approach focuses on
life and living it more effectively.