Susan G. Komen Breast Cancer Foundation | Hala Moddelmog | newly installed president and CEO | Executive

The Power Of Pink

by American Way Staff
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Formerly the president of Church's Chicken, Hala Moddelmog, the newly installed president and CEO of the Susan G. Komen Breast Cancer Foundation - and 51-year-old mother of two - seems to have quickly made the transition from top executive at an international fast-food chain to head cheerleader for one of the world's most respected nonprofits. We spoke with Moddelmog, herself a breast cancer survivor, a few months into her position and on the eve of the foundation's 25th anniversary. - Jill Becker

What are the differences between being at the helm of a major corporation, where it's all about the bottom line, and spearheading a charitable organization?
It's incredible to wake up in the morning and know that you're working on something that can ultimately save lives. Plus, the level of passion and dedication of the people involved is tremendous. It's the most team-spirited work I've ever been involved with. But, at the end of the day, there are a lot of similarities. You still have to reach your strategic and financial targets.



7.2%
Decline in the breast cancer rate in 2003, the most recent year recorded

Less than 1
Percentage of breast cancer cases that were diagnosed in men in 2005

+0.4%
Change in the annual death rate between 1975 and 1990
of women with breast cancer

-2.3%
Change in the annual death rate between 1990 and 2002 of women with breast cancer



At a not-for-profit, who are your stockholders - in other words, the people you ultimately report to?

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