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ISSUE: November 15, 2009
Articles about Toyota
What To Expect When You're Sponsoring
-
3-1-2005
Some say sports and business are a marriage made in heaven. But their offspring sponsorships of every conceivable kind can be as unpredictable and difficult to manage as real-life kids.
By Chris...
Article Excerpts:
...of unpredictable." Which is one reason why
Toyota
gets involved in the nitty-gritty of all racing...
...that bear its name, including the 30-year-old
Toyota
Grand Prix in Long Beach, California. On...
...will begin planning - with the event promoters,
Toyota
''s advertising agency, and corporate staff, as...
In A Word, Toyota Drives For Innovation
-
10-1-2002
Oobeya
is Japanese for “big, open office” — and it’s Toyota’s system for cutting costs and boosting quality. It’s also the secret behind the redesign of one of history’s bestselling cars.
Five years ago, Takeshi Yoshida lande...
Article Excerpts:
... is Japanese for "big, open office" - and it''s
Toyota
''s system for cutting costs and boosting quality.
...landed a plum job: chief engineer for the 2003
Toyota
Corolla and its all-new five-door version, the...
...in history and the heart of every other car
Toyota
makes. The Corolla, Yoshida says, "carries all...
Customer Made
-
3-1-2006
Custom-er made
There may be a Thomas Edison lurking in you and plenty of companies are banking on it.
Article Excerpts:
...and other Calcars volunteers rigged a 2004
Toyota
Prius with a battery pack so that it can be...
...says Dave Hermance, executive engineer at
Toyota
. "Plug-ins are an interesting concept, but they...
...good value to customers." That doesn''t mean
Toyota
doesn''t gain anything from Kramer''s work. "It...
Think Lean
-
6-15-2002
To change how your company works, change how your people think.
Article Excerpts:
...in the days of Henry Ford and was perfected by
Toyota
. For decades, companies in all kinds of...
...kinds of industries copied obvious aspects of
Toyota
’s lean production system. But all that...
...generally failed to remake companies in the
Toyota
image. So did the Toyota emulators use the...
You Are What You
-
6-1-2004
DRIVE Match your job and budget with this seasons hottest new autos.
Article Excerpts:
...contractor Your Budget: $30K Your Rig:
Toyota
Tacoma X-Runner The 2005 Tacoma X-Runner is the...
...in the same truck. This muscled-up version of
Toyota
''s mid-size pickup has 4.5 inches more shoulder...
...300-plus horsepower if you choose the optional
Toyota
Racing Development (TRD) supercharger. Toyota...
Can-do Corolla
-
3-15-2002
Toyota ninth-generation Corolla
Article Excerpts:
...apt descriptors for many new vehicles; however,
Toyota
has not only improved every last aspect of the...
...has also been lowered by $1,550 (to $13,370).
Toyota
is proud of the fact that the 130-horsepower...
Tiny-Car Syndrome
-
6-1-2009
Keep reading to see the three coolest minicars from this year’s New York International Auto Show.
Article Excerpts:
...case you flip a little too much for this car.
Toyota
has taken the Yaris , made it a five-door...
...not small enough? Then have patience, because
Toyota
also unveiled its new Scion iQ in New York.
... Then have patience, because Toyota also unveiled
Toyota
in New York. Without any hybrid technology, the...
Green Without Envy
-
5-15-2005
The new trend in hybrid vehicles is simple: all of the power, all of the luxury, none of the guilt.
Article Excerpts:
...It used to be that the
Toyota
Prius - whose venerable first generation...
... Civic, and Honda Accord, and for the hybrid-only
Toyota
Prius and Honda Insight this year. (For more...
...to roll later this year, along with a hybrid
Toyota
Highlander, Saturn Vue - even Chevy heavyweights...
A Little Competition
-
2-15-2001
Toyota 2001 RAV4
Article Excerpts:
... with a stronger 148-horsepower engine means that
Toyota
has now leveled the playing field in the...
SUV COD
-
12-15-2008
As America’s love affair with gas guzzlers wanes, auto exporters have found a welcoming embrace overseas.
Article Excerpts:
... AUTO-INDUSTRY ANALYST , Jessica Caldwell has the
Toyota
hot, whose sales are plummeting, and where...
...that has a two-year waiting list for the
Toyota
Land Cruiser 200 Series, a large SUV. How can...
... -- have a huge backlog of people waiting for the
Toyota
Land Cruiser but also that SUVs in general are...
Positions Of Strength
-
2-15-2001
Its the latest wrinkle in managament: Hire employees for what they do best and build your organization around those strengths.
Article Excerpts:
...program two years ago, offering managers of
Toyota
''s 10,000 U.S. employees a training program on...
... that this investment is paying back big-time for
Toyota
." Reevaluating an Old Problem The obvious...
Tread Lightly
-
10-1-2007
Shrink your carbon footprint and make Mother Earth happy by figuring out where you stand and how to lessen your impact.
Article Excerpts:
...vehicle. How much does a hybrid really save? A
Toyota
Prius emits four tons of greenhouse gases and...
...uses 7.4 barrels of petroleum per year, while a
Toyota
Camry emits 7.7 tons of greenhouse gases and...
Wheels
-
9-1-2002
TRACKING TOYOTA
It’s hard to believe that the American minivan craze started almost 20 years ago — although the first- and second-generation minivans seemed to be more hype than value, at least from an engineering viewpoint. Then the...
Article Excerpts:
...moved on to sport utility vehicles. The 2002
Toyota
Sienna ($24,415 plus freight and options) is...
Alternative Autos
-
3-15-2002
Carmakers latest ventures into high-tech engines make autos the leading edge of alternative energy sources.
Article Excerpts:
...a lot of interest in "pure" electric vehicles -
Toyota
now sells a pure electric RAV 4 SUV - the...
...gasoline or some other liquid or gaseous fuel.
Toyota
and Honda''s Insight, are already on the market. ...
...other liquid or gaseous fuel. Two such cars,
Toyota
and Honda''s Insight, are already on the market. ...
Mini Me
-
2-1-2001
CHEVROLET TRACKER
Article Excerpts:
... you think of mini sport utility vehicles, Honda,
Toyota
, or even Kia comes to mind before Chevrolet. Now...
Life's A Jeep
-
8-1-2001
2002 Jeep Liberty
Article Excerpts:
...Ford Escape, Honda CRV, Nissan Xterra,
Toyota
RAV4, Mazda Tribute, and the Hyundai Santa Fe.
Thin On Time
-
6-15-2004
These days, thin is in — from slimming down with the South Beach diet to celebrities trading in their gas-guzzling SUVs for the environmentally friendly Toyota Prius, to flat-screen computer monitors and TVs. In keeping with the trend, Swistar Watch...
Article Excerpts:
...SUVs for the environmentally friendly
Toyota
Prius, to flat-screen computer monitors and TVs.
The Little Car That Could
-
7-15-2008
The Smart ForTwo , which debuted on these shores earlier this year, comes in six colors. Green isn’t an option, however (probably because that would just be rubbing it in).
Article Excerpts:
...of just 1,800 POUNDS . In comparison, the
Toyota
Prius gets an average of 46 miles per gallon and...
...of just 1,800 POUNDS . In comparison, the
Toyota
Prius gets an average of 46 miles pergallon and...